Born and raised in Cleveland, Ohio, Dr. Namrata (Nimi) Shah earned her Bachelor’s and Doctorate of Optometry degree at Ohio State University. With a passion for learning, she completed a residency specializing in ocular disease at the Cleveland VA Medical Center. In her spare time, when she’s not perfecting vision, she likes to check out Chicago’s food festivals, go for a run on the lake, and travel the world.

Education: Loyola University – Chicago, Illinois College of Optometry Helen Tzanetakos has called Chicago home for over 20 years and always made it her goal provide eye care here. Helen wants the world to see you as clearly as you’ll see the world. It’s her ability to connect with patients and to form lasting relationships that she excels in as a Doctor of Optometry. At Vision Boutique, it is Helen’s personal mission to keep your eyes as fashionable as they are clear-sighted. Her best tip for your eyes? Computers cause most contact lens wearers dryness and discomfort. Get your eyes checked every year to make sure you have the best contacts and glasses for the job.

Dr. Diana Li’s passion for eyes started from a very young age, when she got her first pair of glasses at 4 years old. As a result, she always emphasizes the importance of annual eye health exams as well as early diagnoses of eye issues. Dr. Li specializes in primary care optometry but is also skilled in diagnosing and managing ocular diseases including: glaucoma, macular degeneration, and cataracts. She believes that preventative care is essential to long-term eye health and strives to provide a warm and personalized experience for each patient. Dr. Li is originally from New Jersey and moved to the Midwest for her education. She received her Bachelor of Science from the University of Michigan (Go Blue!) and her Doctorate from the Illinois College of Optometry. Outside of the office Dr. Li enjoys exploring new restaurants and playing recreational pickleball and badminton. She has a soft spot for sweets and can usually be found lurking near new dessert spots!

Education: University of Wisconsin – Madison, Illinois College of Optometry Since moving to Illinois from Wisconsin over 20 years ago, Neil Boldus has proudly adapted to becoming a Chicagoan. When he’s not busy bringing vision to the masses, Neil works on his golf game, but never seems to improve. As a Doctor of Optometry, Neil has a knack for difficult contact lens fits, taking the time and care to improve your vision. He realizes that not all eyes are created equal and will faithfully match your eyes with the correct product. His best tip for your eyes? Wear sunglasses. They protect your eyes and the face around them from damaging UV rays. They’re not just for being cool.

Kat Ivanovic was born in Northwest Indiana, but has called Chicago home for nearly a decade. As a Doctor of Optometry, Kat believes “the eyes are the windows to your health.” Optometry is an artform Kat works at with precision, whether she is creating the perfect glasses prescription, assessing the ocular health of her patients, or providing professional patient care. She strives to deliver a detailed, comprehensive exam to each and every patient. When she’s not in the office, you can find Kat dancing her heart away at several of Chicago’s ballet studios. Life is full of beautiful performances, and Kat’s mission is to help audiences everywhere see the best performances they can.

Born in Chicago, Dr. Amanda Lay received her Bachelor's from the liberal arts school, Knox College in Galesburg, IL. She stayed in Illinois and earned her Doctorate of Optometry at Illinois College of Optometry in Chicago, IL. She is a passionate optometrist, dedicated to enhancing the vision and eye health of the community. She believes that healthy eyes lead to a healthy lifestyle (and vice versa!). She is dedicated to helping patients see the world in all its colorful glory. Outside of the clinic, you can find her in the yoga studio, crocheting gifts for her loved ones and trying to find the best matcha latte in the city!

Undergraduate Education: BS in Chemistry and Biology, Springfield College. Optometry School: OD New England College of Optometry. Certifications/Awards: Residency Ocular Disease VA West Roxbury. Adjunct Faculty: Clinical Optometry IAUPR, MCPHS, NECO, NOVA Southeastern, ICO.

Undergraduate Education: University of Utah, B.A. Magna Cum Laude. Optometry School: Pacific University College of Optometry with Distinction. Hobbies/Interests: Family, Community.

Dr. Helen Fure first came to Lexington, Virginia as a Washington and Lee undergraduate. In addition to pre-med studies she pursued active interests in both collegiate tennis and violin. Dr. Fure graduated magna cum laude and also earned honors as an Academic All-American tennis player. Following the completion of her optometry studies at the University of Alabama at Birmingham School of Optometry, she moved to North Carolina to practice at the Duke Eye Center. Dr. Fure was one of the first optometrists employed at Duke’s distinguished department of ophthalmology. However, like many W&L alums, her heart never really left Lexington. She decided to move back to her college town, where she established a private practice and managed it for over twenty years. In 2025, she partnered with MyEyeDr to bring new resources and technologies to the business, while still keeping the heart and personal touch of the practice. Dr. Fure enjoys the community for the friendliness of its people, the natural beauty and history of the region, and the educational and cultural resources so abundant in a college town. In her free time you can find her on a hike in the Blue Ridge, supporting the local sports teams, getting a coffee at Pronto, and hosting friends and family on her porch on Jefferson Street.

Undergrad Education: University of Memphis. Optometry School: Southern College of Optometry. Certification/Awards: Magna Cum Laude for both undergrad and optometry school. I was born and raised in Memphis, but I have lived in Arlington since 2014. I am so excited to finally be working in my community! I enjoy spending time with my husband, two kids, and two dogs. I love hiking, camping, and traveling, especially to Disney and exploring the National Parks.